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Design Character Book

Design Character Book

Shape the impactful leader in you.

Design Character

After reading and engaging with this book you will know:

  • Your own unique value system and how it directs your attention and focus.
  • How to have impactful conversations that propel your work and career forward.
  • How to establish strong boundaries to keep yourself, and others, safe.
  • How to become aware of and diminish blindspots in your work.
  • How to develop your own ethics and discover a way to enact them in your work.

Design Character is not one of your typical personal growth books. Inside you'll not only find fun, interactive, and lively pages, but also 14 exercises based on research from human-centered design, strategic design, design innovation, mindfulness, somatic psychotherapy, neuroscience, and more.

If you're ready to find alignment in your work and life, gain a greater understanding of who you are, and make an impact on the world, begin your Design Character journey today.

For customers outside of Australia, both books are available from the publisher, BIS Publishers and all other places you buy good books.

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“When a book is dedicated to those who are ready to embrace the responsibility that comes with designing our future, you instantly know the next few hours within its pages will be purposeful and enriching. This book has an open heart, a beautiful soul and a profound message.

Rachel Higham Chief Information Officer WPP, London

Design with conviction and clarity.

Design Character is a book that helps you develop a capability you will use forever—the inner clarity that makes you a resilient, confident and impactful designer and leader. Further supporting how you be as a designer.

Build your immunity to moral fading

Build the confidence to stand up for what you believe in. Understanding what you value brings clarity to your decisions and motivations at work. Use Design Character as a guide to show you how to leverage this understanding to bridge the gap between who you are, and what you do.

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Establish your ethical practice.

Establish a standard of practice that you can stand behind. Build your knowledge in ethics, use this to create your own ethical framework to guide your design work. Become resilient to competing forces that undermine your values and ethics.

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Understand the role of wellness in design and leadership.

Learn how to introduce wellness into designing and leading systemically. Extend this knowledge to review the wellness of teams, project and outcomes for those people who are ultimately in service of.

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Deliberately design yourself.

Your Design Character informs how and why you design and lead the way you do. Every chapter in the book culminates in the Design Character Framework, a design tool you can use with yourself and your teams. It brings new awareness and choice to dimensions of your character, putting you back in the driver seat.

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“It's arrived! So excited to receive my copy of Design Character after completing the course last year with Dr Melis Senova and the team at This Human! This book is for all designers wanting to have more impact with their work and accelerate mastery in their practice.”

Dr Amanda Keenen Strategic and Service Design Founder at CoolKids Innovation

Start your journey towards deliberate & impactful design leadership, today.

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Live and Interactive

Go beyond the books—Design Character Course

Developing your character increases your potency, confidence, and impact in your work.

Design Character is a 8-week course that teaches you how to develop the elements of your design character, so you have a say about who you are and how you design.

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“This is one of the best courses I’ve been on, Dr Melis Senova deep understanding of design and human behavior is next level. I highly recommend you do this.”

Danny Seals Head of Employee Innovation Legal & General

Become a stronger leader with expanded influence, boosted confidence, job satisfaction, and accelerated impact.

  • 12 hours of live online tuition by Dr Melis Senova.
  • Become part of This Human Community, and get a copy of the new Design Character book.
  • Exclusive access to curated list of resources and action experiments
  • Affiliated with RMIT - an elective in the Master of Design Futures program.

Learn more →

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